BOISE, ID APRIL 18, 2017
AppDetex, a Boise-based software company providing online and mobile brand protection to global brands, announced today that it has raised $5.5 million to expand its products and accelerate growth. EPIC Ventures led the round with participation from Origin Ventures and existing investors.
Founded in 2012 by brand protection veterans Faisal Shah and Chris Bura, AppDetex provides innovative solutions to global corporations experiencing reputation and revenue loss from brand impersonation in the online and mobile space – including domains, marketplaces, social media and mobile applications. Through AppDetex, customers efficiently monitor high-risk verticals, identify active violators and, enforce on intellectual property violations.
“The low level of innovation along with the corporate brand omni-channel focus and shifting consumer buying patterns has created a significant opportunity for AppDetex,” notes Shah, AppDetex CEO, “Chris and I started AppDetex to provide global brands with cutting-edge technologies to combat online and mobile counterfeiting, piracy and fraud. It’s the primary reason we have come back into this exciting space.” AppDetex’s clients include companies in industries such as consumer brands, digital entertainment and media, financial technology, luxury brands, mobile gaming and social media. Companies trust AppDetex because of its founders well-established history in the brand protection space, experienced management team, innovative technology, and unique approach to protecting global brands online.
“We are thrilled to partner with the team at AppDetex and in particular with Faisal and Chris as they set out to once again transform the industry,” said Nick Efstratis, Managing Director at EPIC Ventures. EPIC is known for its track record of being the first institutional capital in industry leaders such as Ancestry, Instructure, Mozy and SolutionReach.
AppDetex offers a full suite of brand protection and domain name registration and management solutions to protect corporate brands in the increasingly complex world of mobile apps, marketplaces and domains. Our industry-leading discovery, monitoring, enforcement and data analytic systems address, among other issues, trademark and copyright infringement, piracy, phishing and counterfeiting violations. For more information, visit www.appdetex.com.
About Epic Ventures
EPIC Ventures is an early-stage venture capital firm located in Salt Lake City, Utah. Founded in 1994, EPIC Ventures’ mission is to find and support great entrepreneurs regardless of location. The firm focuses primarily on early-stage investments in Internet infrastructure, software and services. For additional information, visit www.epicvc.com.